No Inv.: 14139-14142/P/Perp/94/3c
In recent years, the field of information and communication technology has started to change dramatically. Carriers are threatened by high revenue losses requiring them to identify new revenue potentials beyond their core business. Targeted advertising can be one of these revenue opportunities. Christian Schlee provides a broad overview of the latest developments and trends in targeted advertis…
No Inv.: 4412-4416/P/99/5c
No Inv.: 85697/S/Perp/03/1c
No Inv.: 89064-89073/P/Perp/04/10c~112238-112242/P/Perp/08/5c
Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media ca…
No Inv.: 113700/P/Perp/2008/1c
No Inv.: 116172-116174/P/Perp/09/3c~140519/SM/Perp/14/1c
No Inv.: 90443-90447/P/Perp/04/5c~
Bibliografi : hlm. 275-282 No Inv.: 136542/SM/Perp/13/1c